August 03, 2015
Dear international customers,
"IDA Pre-order / Our New Plan"
IDA Blu-ray pre-order seems to be going well. Thank you for participating at such an early hour. Ida definitely lacks behind in terms of demand since it’s not a mainstream film that features well-known actors. However, it is a film that we strongly recommend. Not only is it a great film, but we’re proud to say that a lot of effort went into the product.
There seems to be a lot of people stressed over the whole pre-order experience since the level of competition to secure a copy is higher than ever. Which is why we’ve decided to increase the number of copies overall. This is to avoid our product getting completely sold out in a matter of a few hours.
Ida may not be a film that has a huge following compared to others, but our new plan starts today. The plan is to produce enough copies from now on so you don’t need to rush during checkout, aka destroying the F5 button to secure a copy or two for one of our future releases.
We believe that this strategy will serve our existing and potential customers well in the long run. Any new customers shouldn’t have to feel disappointed upon finding out that our earlier products are completely sold out.
**Please note that our new plan doesn’t apply if the release is a joint project that involves other companies.